Prom Queen is the first web television series produced by former Walt Disney CEO Michael Eisner's new production company Vuguru and the returning web television production company Big Fantastic, the creators of SamHas7Friends. The series, consisting of 80 episodes of 90 seconds each, is one of the best-funded entrants into the world of original programming designed exclusively for online video.^[1]

The show generated revenue through sponsorships, selling some of the clothing worn by the characters and extensive advertising for Hairspray.^[2]

The series premiered April 1, 2007 on MySpace and supplemental scenes can be seen on MySpace as each of the characters has a MySpace page that includes Blogs, Vlogs, and conversational comments between the characters. According to the Financial Times, it marks MySpace's boldest push into original video content. The series was also distributed on YouTube, Veoh and an original Prom Queen Web site.^[3]

The first season ended on June 20th, 2007, with over 15 million views of the episodes during the original 12 week run,^[4] and has been viewed by nearly 20 million people to date. ^[5]

A 15-episode spinoff series, Prom Queen: Summer Heat, debuted on August 27, 2007. On May 7, 2008, a Japanese remake of the series, titled Tokyo Prom Queen, began airing in a similar format.

On October 20, 2008, Michael Eisner confirmed that a third season of "Prom Queen" would be produced.^[6]

A DVD of the series was released on October 7, 2008. The DVD included behind the scenes footage, as well as audio commentaries from the cast and creators of the series.